Whitestone City Tourism Development
AWARD WINNER - Commercial Interior Public and Retail Award, Resene Total Colour Awards, 2017
Tourism Waitaki, the Ministry of Business and Innovation (MBIE) and the Oamaru Whitestone Civic Trust (OWCT) recognised that the history of North Otago is a unique national story and together contributed financially towards the development of the Whitestone City heritage project.
Design Federation were engaged to bring together the heritage and stories of North Otago into a live interactive experience based in the Victorian precinct in Oamaru.
The brief was to utilise a variety of new media and traditional exhibition displays to produce an experience where the visitor was completely immersed in the experience. High participation and original, innovative experiences were paramount.
We developed seven key experiences that included a streetscape of original shops, dressing experience, games area including a world first a penny farthing carousel, agricultural scene, bar and brothel area, school and Victorian parlour.
Each area included aspects for the visitor to participate in giving them a fully interactive experience.